[Tomorrow] Your Community 2.0 Workshop Details


Transform your mission into a movement

Why most community advice misses the mark

Hi Reader,

Quick reminder that tomorrow I'm revealing the strategic framework that separates successful communities from those that fade away.

➡️ If you haven’t registered for Community 2.0, there’s still time.


Why this workshop matters:

While most community "experts" focus on content calendars and engagement tricks, I take a different approach. I'll share the crucial business decisions that determine whether your community succeeds or struggles - decisions most founders never even consider.

You'll discover:

  • How to position your community for sustainable growth that doesn't burn you out
  • The three critical strategic decisions that determine long-term success
  • A practical framework to assess your current approach and make immediate improvements

Here's everything you need to know:

When: Wednesday, April 9th at 1PM EST

What to bring: A notebook and your community questions

I've spent years working with community founders who tried all the "best practices" but still struggled. The difference between those who ultimately succeeded and those who didn't wasn't better content or features—it was a fundamental shift in their underlying strategy.

I'm sharing these insights because I'm tired of seeing passionate community builders burn out following one-size-fits-all advice that ignores business realities.

If you can't join live, you'll receive the recording—but the live Q&A is where you'll get answers to your specific challenges. As a reminder, workshop attendees will receive a special discount code for the Spring Community Foundations cohort that begins April 15th.

Looking forward to helping you build a community that lasts.

See you tomorrow!

Laura

P.S. Bring your biggest community challenge! I'll address as many specific situations as possible during our time together.

113 Cherry St #92768, Seattle, WA 98104-2205
Unsubscribe · Preferences

Community Matters

From heartfelt stories to valuable resources, you'll get actionable insights delivered with empathy and experience—because no community builder should have to figure it all out alone.

Read more from Community Matters
Patio view of the mountains with containers of plants and flowers

Transform your mission into a movement Your Community is a Garden, Not a Building Hi Reader, I've become a little obsessed with summer dahlias here in the mountains. So earlier this spring, I decided to try growing my own. I picked out my first dahlia tubers (more than I needed—just in case!), took a deep breath, and hoped for the best. To my delight, they're coming up. This weekend I spent time repotting them into bigger containers, adding fresh soil, giving them water and nutrients, and...

Open journal on an airplane tray table

Transform your mission into a movement The Analog Advantage: Why Human Connection Wins in an AI World Hi Reader, If there's one word I didn't expect to carry home from an online creator conference, it might be this: analog. Analog (adj.): not digital or computerized. Think vinyl over streaming. Board games over Xbox. Farmers markets over automated Amazon deliveries. A little slower, a little more tactile, and charmingly human. My messy analog draft of this newsletter from my seat in 14F. Oh,...

Two butterflies sitting on top of an orange flower

Transform your mission into a movement You're Not Behind—You're in the Blade Years Hi Reader, There's a moment in every meaningful project where the pace slows, the outcomes blur, and the growth curve feels painfully flat. You're showing up, doing the work, adjusting the sails—and still wondering: Is this even working? That stretch has a name: The Blade Years. My friend Bobby Martin studied 172 startups for his book The Hockey Stick Principles and found that nearly all successful companies...